The media of television reached a new level in the decade of 2010. The proliferation of new platforms, which launched meganetworks for scripted programming, allowed TV to move beyond the cable and broadcast model and become a viable storytelling platform. It also saw a resurgence in drama, a genre that had been largely abandoned in the previous century due to budgetary limitations.
These were not only the best shows but also had a significant impact on popular culture. They were an expression of the problems that have plagued the world over the past 10 years and often helped to bring people closer together.
These shows were able show a different side and give people a break form the negative aspects that are part of daily life. These shows were entertaining and often funny.
These shows have been cultural icons. Others have been praised for their innovative and ground-breaking ideas.
The following list is based upon the top 200 episodes from the decade according to Tomatometer. These are shows that received 100% Certified Fresh ratings.
I have chosen to exclude any show that debuted before 2010, as a number of them carry a lot of critical heft, and they would be unfair to compare them with the best shows of this decade.
However, there are some classic shows from this decade and they can be trusted to continue being great for many years. The comedy series Community, for example, has been in the cancellation bubble for quite some time but it has always survived thanks to its loyal viewers. It mocks sitcom archetypes and embraces them fully. There are more 'best episodes’ than any other show on the list.
There are some amazing shows that were not on the air when this list was written. One of my favorite shows, The Good Fight, was never on the air. It has just recently been made available online. It's a highly controversial series that defies conventions and has already become a cultural icon.
Another great show that pushed boundaries was the HBO series Girls, which was both self-aware and self-serious in the way it handled its characters. It was at times a deep exploration of the Millennial experience. Other times it was a series of satirical vignettes.
Broad City was the perfect series to show young adults the sexy, raunchy side. Stars Ilana Glazer and Abbi Jacobson made this show a rip-roaring romp that was both ludicrous and relatable. It was the show's defining episode. The brilliant cast and creative director made it a highlight of the decade.
FAQ
What is the measurement of TV ads?
Advertisers gauge the effectiveness and reach of their advertising by measuring the amount of people who view it. They also measure whether they have reached their target market.
They use surveys to find out if viewers remember seeing the ads. If they answered yes, they are sure they saw the ad.
If they refuse to answer, they will know they weren’t exposed. This is how effective they know the ad at reaching its target markets.
Is tv advertising still relevant today?
Yes, it is true. But that doesn't mean TV advertising isn't effective anymore. It's because more people are not watching television. They prefer to use other media.
So TV ads have become an important part of our lives as marketers. They help us reach audiences where we spend most of our time online.
You also have to ensure TV ads are more personal and connect with the consumers. This requires us to rethink how we create TV ads.
No longer can we rely on images or slogans. Instead, it is important to consider the entire experience of watching television. How do you engage people emotionally to make them feel compelled by your products?
These are all things that require creativity. These days, creativity is available from digital agencies.
Does TV affect sales?
TV has a positive effect on sales as it allows consumers to see which products are available.
Customers often compare prices before they buy something. People often look at product advertisements and think, "I wonder how I can afford that?"
Statistics
- 93 percent of American adults listen to the radio over the course of the week. (marketingevolution.com)
- Video-ad views on OTT (over-the-top) devices grew 63% year over year in Q3 2016, and the trend is expected to continue, further crippling traditional TV advertising. (clearcode.cc)
- To get estimated costs for airing a 60-second TV commercial in different regional markets, check out the following figures in this TV ad pricing chart from the media experts at Casual Precision. (fitsmallbusiness.com)
- In fact, when the ad first launched, Dos Equis quickly became one of the fastest-growing beers, increasing its sales by over 22%. (qualitylogoproducts.com)
- In fact, 76% of people completely skip the commercials while watching their programs. (qualitylogoproducts.com)
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How To
How do I make money with my TV commercials?
There are many ways to make money with your TV commercial. These include:
Advertising - This refers to any paid promotion that encourages viewers to watch your commercial.
Merchandising - This refers to selling merchandise related to your product after watching your commercial.
Licensing - This refers to licensing your commercial so that other businesses can use it in their own promotions.
Syndication: This refers to syndicating your advertisement to other networks.
Advertising revenue can help pay for production costs and can also provide additional funding for future projects.
Advertising can bring in significant income but it does not guarantee a return.
Before you can start making money with your TV commercials, it is important to determine what types of advertising you have. You should then learn about each type of advertising before you choose one.
Next, consider where you'd like your commercial to be placed. Are you looking to advertise on TV? Maybe you want to reach younger audiences by placing your advertisement near children's television shows.
You must decide whether you would like to create your own commercial or buy one from someone else. You will need to hire a professional to write the script, direct the actors and edit the final product. However, buying a commercial that is already prepared can save you precious time and money.
You should decide how you want your commercial to look after that. Then, start looking at other options. These are some important things to keep in mind when choosing an advertising medium.
Target Audience - The most common way to advertise is to target a certain demographic group. Advertise to teenagers, young adults, middle-aged women, men over 50, or children.
It's important to choose the right audience for you commercial. Targeting people who aren’t interested is a waste of money.
Placement - You need to consider how many people are likely to see the ad when you decide where to put it. You might place your commercial near the start of a sporting event if you are planning to advertise during that event. Your commercial will be visible to everyone at the event.
However, it may be necessary to find other ways to reach people if you are trying to reach people that live far from your home. To reach a larger audience, you can use satellite dishes or cable TV to broadcast your commercial.
Production Costs - Most companies spend between $5,000 and $10,000 per minute of commercial airtime. Advertisers are charged a fee based upon the length of the spot to cover these costs.
A company might want to air 30 seconds of commercial radio time. It will usually charge $1,500. If they want to run for 60 seconds, they will be charged $2,500.
To make your own commercial, expect to spend anywhere between $3,000 and $15,000. Additional costs include hiring a director, writer producer, editor, and actors.
Time frame - The time it takes to complete an advertising campaign is also important. You won't have the time to wait for commercials to air after the Super Bowl if you want to sell products within one week. It's better to choose a quick advertising medium.
To reap long-term exposure you will need to invest time and effort in creating a quality commercial.
Cost Per Viewer: Finally, think about how much it costs each viewer to see your commercial. It depends on how many views you receive and the size of your audience.
An example is a commercial that attracts 10 million viewers. It will be more expensive to produce a commercial that receives only 1,000 views.
Compare all the factors to find out which one is most effective for you. These tips will help you get started once you have decided on a strategy.